Founded in 2002
Initial investment in 2018
Board member: Johanna Posada
'Grupo VI-DA seeks to close Latin America’s literacy gap by offering students and the general population a suite of digital products for the discovery, management, and distribution of affordable, high quality and locally relevant Spanish language digital content '
Grupo VI-DA receives both digital content from publishers as well as digitizes print content from publishers; using its proprietary technology, it adds value to this content, curates it, and delivers it through multiple products and channels. With licenses from over 600 publishers that grant access to over 600,000 titles, Grupo VI-DA has built a powerful technology-based platform that houses one of the largest and most diverse collections of Spanish-language digital content.
While access to primary education has improved significantly across Latin America, challenges remain. In Argentina, less than half of secondary school students graduate on time, 1 in 10 repeat levels each year, and some 10% quit school every year. While 90% of Latin America is covered by mobile broadband, only half of that population is connected and online, and the other half is restricted by a lack of locally-relevant content, digital skills, and a limited ability to pay. Digital products and content, irrespective of format, remain inaccessible to a majority of people. Grupo VI-DA seeks to close Latin America’s literacy gap by providing a suite of digital products to students, schools, and consumers that democratize access to high quality, locally-relevant content.
According to 2015 PISA results, 46% of 15-year-olds in Latin America do not meet minimum standards of literacy and text comprehension.
Viviana Zocco, founder and CEO, has over two decades of entrepreneurial, strategic and operational experience with start-ups and global corporate entities. Viviana began her career at Bank of America in Argentina, later becoming CFO of Dow Chemical in Argentina. In 1992, she co-founded Risk Analysis S.A., the first local rating agency in Argentina, which was later acquired by S&P in 1995. In 2002, Viviana ventured into publishing and TV businesses along with IT, media and digital content markets.